Heineken Saturday Australian F1 Grand Prix

Everyone and their dog wants to be part of Heineken Saturday at the F1 and we were stoked to be part of the action. The brief was to create a highlights video for Heineken Saturday, with the primary focus being the Player 00 race simulator activation and players involved. Due to the Responsible Service of Alcohol (RSA) practices, we were asked to avoid filming those that appeared under the age of 25. This challenged us to be more creative and strategic with our angles while capturing the crowd, as well as the Player 00 race simulator winner who was under the age of 25 (how convenient). The end result still hits the brief of being fun and action-packed, while meeting the RSA guidelines. 

In addition to this we also created two post-activation wrap up videos with animation graphics reporting on statistics and performance, created for internal use (screenshots pictured below).