ASBA CONFERENCE PROMOTIONAL VIDEO
THEMED VIDEOS x 3
For this shoot ICMS Australasia wanted to create a series of videos for their upcoming ASBA (The Association of School Business Administrators) conference including a promotional video to build excitement and anticipation around the conference festivities, as well as three additional themed videos to be shown during the conference.
For the promotional video we created a storyboard to cover the script and each shoot location and had the honour to work with Australian sports commentator Tiffany Cherry. The themed videos to be shown throughout the conference to represent each of the three themes, “Innovate, Motivate, Integrate” were shot at a college which involved prior location scouting, planning and directing on the day. The promotional video was shared on the ASBA conference website and circulated via EDM to attendees.